Tip of the Day

Local Search Success in 6 Easy Steps

 

By Maurice Gerardi, Omega Design Events & Nite Mix Entertainment - February 17, 2017

 

New to search engine optimization? This checklist will help you get started on a strategy to win more web traffic and attract new customers.

 

1. Define your target customer.

2. Map out the buyer’s journey every step of the way.

3. Build a mobile-responsive website.

4. Optimize your site based on Google’s best practices.

5. Create content that raises awareness and helps potential customers.

6. Invest time in link building and raising the “authority” of your website.